Prediction makes us feel safe and it is that very safety that gets in the way of letting go of what is familiar even though the familiar is holding us back.

We stay in familiar jobs we hate. We stay in abusive relationships. We keep lousy friends. We live in places that have no jobs or future.

Because....it is predictable.

Clearly, entrepreneurs are "unreal persons": they live an "alternative" (read: unusual) lifestyle in an un-regimented context, they pay themselves.

So, entrepreneurs are vulnerable to living a "fake unreal" life too. They can recreate the very mistake they are trying to correct: become workaholics, lose their agility and their thrive for innovation. Caveat entrepreneur.

This usage is very popular around jtv. We commonly refer to people who live a more standard lifestyle as "real people".