Ask HN: Press Release is it worth it?

Is it worth it using services like Market Wire to get some news about some new features? Any other services you can suggest?

  • It can be helpful for SEO. If you want real media attention, you'll need either a) great social proof, b) a hot product, or c) amazing relationships (in which case you won't need a press release.)

  • Well if you want an alternative, I launched http://www.bulletinburst.com yesterday.

  • No. Just write a human-accessible post on your company blog. No one likes to read a press release. Not users and certainly not the press.