Embark Plans 1.3M Transit Trips Since Apple’s Release Of iOS 6

  • Embark is pretty good but it doesn't solve the "what's the fastest way from this random location in SoHo to Port Authority" problem. I can tap on two stations and find the fastest way between them, but Google would tell me which option to take, of which there are a lot:

    * Walk to W4th, A train (or C/E train) directly to Port Authority

    * BDFM from Bway/Lafayette to W4th, A train

    * BDFM from Bway/Lafayette to NQR at 34th, walk from 42nd.

    * NR from Prince to 42nd

    * 6 from Bleecker/Spring to Union Square, NQR to 42nd. This is a long and annoying transfer, which Google probably picked up on.

    * 6/NR -> L -> ACE (probably not)

    Since Embark's map is the stylized subway map, it doesn't really help with geographic locations.

    There are other situations like this: should I take the J train at Bowery directly over the bridge and walk for a while on the other side, or should I walk to the 6 and take the L train under the river, getting off much closer to my destination? The estimated walking time factors into this - if there's a J train about to arrive and I'll narrowly miss the 6, the answer is obvious. If I'm going to have to wait for both, my time is better spent walking to a train that will get me closer to my destination.

  • Hey guys, David here from Embark. If you have any requests for features or for new cities, we'd love to hear it.

  • So what is the business model here? Just introduce ads at some later point? I see they have plenty of investors and it looks like a great service. I just hate not knowing how people plan to make money off of me.

  • Are there any thoughts for including bike routes or that ilk?

    I live in the east bay (Berkeley, CA), and when I go to San Francisco, I often want to see what it might be to take BART + finish on a bike. This is opposed to finding a place to park. Just knowing what "bike routes" or bike lanes near to my stations is usually helpful.

    This is also because BART + bike is usually a nice time vesus BART + Muni.

  • Not quite relevant to the article, but the Android version of the app (NYC one, at least) crashes on opening around 50% of the time for me. Although the resulting error message is laugh-worthy[1], it's still kind of annoying.

    [1] http://instagr.am/p/P5m0mQNWSq/

  • In their desire to shed themselves of Google, Apple has opened a window of opportunity for 3rd parties to enhance their own maps' utility. History suggests, however, that this window will be small, and I expect in the long term, the best bet for the 3rd party apps is to be acquired by Apple.

  • No San Francisco MUNI, huh? What are iOS 6ers using for this?

  • HopStop is much better IMHO. It can show real maps for one thing, and supports multiple transit agencies.

  • I have been using iBart for some time - I didnt realize it was by Embark until today.

    I LOVE the app. It is beautiful, useful and just a great app.

    I have one feature request: "LEAVE NOW" notifications.

    I would like to setup trips with a desired arrival time, and would like an alert telling me to "leave now" to make that trip, or a "leaving now will result in an arrival time of [X]" button that will tell me when i would arrive should i leave at that time.

    There are a range of features I could add to this - but the base app is great...

    For example, I like to leave my house around 8am